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Dram Mor Group announces arrival of Douglas Laing’s whiskies to Panama

Updated: Sep 12, 2019

Douglas Laing & Co, Glasgow-based family Scotch Whisky firm, and Dram Mor Group, brand development company, today announce the official launch of Remarkable Regional Malts (RRM) in Panama.

 


The full range of RRMs comprised of Timorous Beastie, Big Peat, Rock

Oyster, Scallywag, and a selection of Provenance single cask whiskies have

arrived to Panamanian Duty Free area and are available in XX store.

 

This is the first time ever Douglas Laing’s company managed to break into

this market since the day they started 70 years ago.

 

Commenting on the launch, Chris Leggat, Commercial Director at Douglas

Laing’s says:


“We are really proud….and we will seek to recruit new consumers to our

accessible Remarkable Regional Malts and Provenance single cask brands.”


Viktorija Macdonald, Managing Director of Dram Mor Group

added:

“It took nearly a year to develop this market and identify the right distributor to

take proper stewardship of DL’s brands, but we are very happy and excited

that customers from around the world travelling via Duty Free area to different

parts of the world will be able to grab a bottle of one of the Remarkable

Regional Malts or Provenance collection to take home or as a gift.”

 

More Douglas Laing’s whiskies will be available in Panama in 2018, also in

on-trade sector.